Indian #Startups to get help from #Accenture to Get Global Clients
BENGALURU:50 Indian startups have worked with Accenture in creating pilots for the technology giant’s global clients and is working to become a conduit for its client’s innovation agenda, as it expands its startup programme in the country.
The US-listed company’s open innovation programme was launched nearly two years ago to bring innovation from the startup ecosystem. The latest step is open-innovation-as-a-service, which helps clients look beyond Silicon Valley for new ideas.
“Working closely with global clients, we are able to identify their hotspots and concern areas from a technology area. Every three months, we run four cohorts, so we show them the fourfive most disruptive startups , who pitch to them. The ones they find the most compelling, they start into a proof-of-concept with them or a rapid prototype, all managed by Accenture,”
“When it is successful, we help them scale. This programme is one of the most popular programmes because if clients have to set up their innovation operations here, it will take them more than a year.”
Startups that Accenture has worked with include computer vision startup Uncanny Vision, customer experience software startup MintM and AI-based conversational engagement platform Yellow Messenger.
“We have done acqui-hires in India and acquisitions in India but we do not disclose them. We are not on a big acquisition spree,”
“We approach the startup ecosystem in many different ways – the first is we just act as a bridgemaker, the other way is as a joint go-to-market because we have the access, a third way is where we would embed them in our solution, and a fourth way is where we would ask them to come and disrupt our processes on the inside. As a result, we have become far more agile and nimble than if we tried to do all of this by ourselves.”
“We had managed to win large clients in India but it would have been hard to win large clients in the international markets without having a presence on the ground there. Accenture opened those doors for us. We have worked with other IT integrators too and with Accenture it didn’t feel like they wanted something from us in the short term,”