Benelli Plans For Manufacturing Unit in India With 12 New Models. Will it be a Boost for #MakeInIndia?


Benelli, Italian superior motorcycle maker will set up its production facility in India. The organization is in talks with state authorities for setting up this particular facility.

The projected centre will have a capacity of one or 2 lakh units per year. Furthermore, Benelli is planning to establish 1 2 more models by 20 20 in addition to the existing 3 models in the country.


Vikas Jhabakh, MD, Benelli India said.

“During our second phase of expansion, we will be having our manufacturing facility along with our JV partner. We are scouting for sites across the country including Telangana, Pune, Chennai among others. Currently, we are doing a study to understand the market sentiments and customer requirements,’’


Recently, Benelli had signed an MoU with the Telangana government to have a 30 acres assembly plant in Hyderabad. The motorcycle brand, owned by China-based QianJiang Group, also entered into a strategic partnership with Adishwar Auto Ride India-Mahavir Group.

He said,

“The idea for a large facility is two-fold. One is for manufacturing India-specific bikes and the second option is to make the India facility as a export hub for the neighbouring countries,’’

Besides, it is also talking with Indian manufacturers for procuring spare parts thus creating an entire ecosystem required for manufacturing. Meanwhile, the 100-year old company is all set to commence production of its bikes at its assembling plant at Gundlapochampally, near Hyderabad during the first week of December. It will roll out the first batch from the facility for dealers in the second week in phased manner.

The assembling facility, set up with an investment of R20 crore. The CKD kits will be imported and assembled in this facility. The company plans to improve the localisation to 3% by next year.

Jhabakh added.

“The assembly unit is the only unit in the country. Initially, we will be relaunching three models which include the Benelli TNT 300, Benelli 302R and Benelli TNT 600i. By 2020, we will launch over 12 more models, taking the total to 15 models in the next two years,”


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